Dropshipping is an online retail activity in which the seller adds a product to their store without actually having the physical item in stock. Instead, they pass the order to the dropshipping wholesaler. The suppliers will then send the product to the final customer using the seller’s name. It is a very good option if you don’t want to have to worry about stock, as all you need do is pass the order to your dropshipper.
What is even more important, your money is always within an easy reach. You don’t need to wait for it for months – you get it into your account as soon as a purchase is made. It gives you the opportunity for further growth and development as you can use the money to boost your dropshipping store traffic. Affiliates don’t have this luxury – they stay stuck without their profit for months, so they can’t properly enhance their business performance.
For DeHerrera, offering a three months lead time — even in other quarters — is something that helps him land the affiliates he wants. “You have to understand that they build out their campaigns and offers just like you do, and schedule things sometimes months in advance. We would host an offer calendar for our affiliates that would show promotions for up to three months out. This increased take rates, for the affiliates, were able to easily access our calendar, and therefore build out their campaign schedule on their own. The easier you make it for them, the more they will love you,” he said.
Since you’re essentially a freelancer, you get ultimate independence in setting your own goals, redirecting your path when you feel so inclined, choosing the products that interest you, and even determining your own hours. This convenience means you can diversify your portfolio if you like or focus solely on simple and straightforward campaigns. You’ll also be free from company restrictions and regulations as well as ill-performing teams.
Dropshipping is no doubt better for entrepreneurs, because they can set up their own margins and price uplift. Nobody thinks for the customers in this situation, because they are paying more for something, which costs less. This get me motivated to create a small affiliate eCommerce aggregator with the best tech deals from one of the biggest China online wholesalers. Because I truly believe that the customer needs to pay the true price of the product I also implemented a Crypto Cash Back reward program where he can withdraw up to the full amount of the affiliate commission in cryptocurrency. Soon I will also add paypal.
StudioPress itself is somewhat of a niche product as it is targeted to existing WordPress users who found setting up and managing a WordPress site too difficult or time-consuming. StudioPress prides itself on being easy to use, but their main claim to fame is that their hosted websites are “faster and more secure” than other WordPress hosting companies as well as using the “Genesis framework” which is supposedly more SEO friendly than other WordPress builds.
“I will reach out to these partners to create a custom experience for their audience, or even a slightly different marketing angle, that resonates better. I also think of other ways to integrate our offer into their sales process. Email sends are not always the best, and at times can fatigue. When this happens, I try to get on their ‘thank you’ pages, upsell funnel, or even in their auto-responder series. Doing this creates a steady flow of revenue to all new buyers,” he said.
Affiliate Marketing is a type of performance marketing strategy that is based on sales and leads. You have affiliates who link to your page. If a visitor buys your product through that particular link, you give the affiliate a certain percentage of that sale. The biggest advantage of Affiliate Marketing is that it has minimum risk as you only pay for the work. You can also measure which links work and which don’t, which can help you to determine your future strategy with respect to your affiliate marketers. In simple words, the concept of affiliate marketing is to promote other people’s products through an affiliate network and earn commission if people actually buy the product. The entire concept is based on revenue sharing.
Totally agree with your opinion on affiliate marketing. I’m in the same space myself and can tell you what it feels like to earn $1000 commissions while literally sitting on the sofa watching TV. It is absolutely mind-blowing. High-ticket commissions are what sets apart the affiliate marketers that scale their business up to six or even seven figures to the ones that only make a few thousand a month. I run a website based on digital marketing an entrepreneurship. You should check out our affiliate program – it is guaranteed to blow your mind. 🙂
Again, our potential is limitless because we have ZERO customer contact. Everything is automated. We literally make money when we sleep. I don’t care if you only dropship, you still get to deal with customers. Yes, our customers are one-and-done (you can have an affiliate business model where you do get repeats, it just is not the way we are set up). However, there are millions of potential customers, with new ones coming each day, so as long as we maintain good search engine position (again, easier said than done), we are golden.
An email campaign is a powerful way of reaching your audience directly. Never miss a chance to collect email addresses and target your subscribers with content and offers that are relevant to them. Readers usually skim instead of reading the entire message. Keep your email clear, concise, and scannable. Include a call to action so your readers can understand what you want them to do. A/B test different headlines, images, copy, and subject lines to see what works best for your audience. And, always test your campaign before sending it.
Another powerful motivator is ensuring your highest performing affiliates maximize their return on investment. “In any given day, they have 20+ offers at their fingertips that they can mail, and I want them to choose mine because I pay them the most, without them needing to ask. I always give my top affiliates the absolute max I can in commissions. They drive the majority of our revenue, and they need to be treated like gold,” she said.