Yada yada yada….for those o f us who know absolutely NOTHING about marketing, how to manually create a webpage/blog, understand terms like SEO and MANY others that you and others use….not to mention we have no real knowledge of what it takes to write a successful blog or the tools you need to make a good YouTube video (yes, you need a video camera and a GOOD microphone among other things to make a GOOD video); those of us who don’t know that it it
Smart affiliate program managers understand the value of free. Instead of telling you to promote their salespage, many offer a valuable freebie that provides real value to prospect. All you have to do is mention this freebie and provide a place to get it. After that, the site owner will follow-up with a prospect and sell them on the benefit of purchasing a product.
Neither of these business models normally returns very much pure profit (except in a relatively few cases). Affiliate marketing can be hard due to the levels of competition, and the product owner dictates entirely. The dropshipping business model is heavily weighted in favour of the wholesaler and not the dropshipper and most often returns poor margins.
As far as dropshipping, in my experience if you work with product manufacturers and legitimate distributors, profit margins can range between 20%-60%. It really depends on your niche or what products you choose to market. I'm currently receiving 60% profit margins in a particular niche, but having to offer free shipping to remain competitive cuts slightly into the profit, unfortunately.
*Yes: As you may have guessed, the link above is my two-tier affiliate link. There are a few of these links on this site to pay me a small commission and allow me to keep this site free instead of a monthly membership site. Using my two-tier affiliate link will not affect the amount of commission paid to you with this or any other program. My commissions are paid out of the vendor’s cut, not yours.
FriendFinder is an adult-friendly network of dating websites that has a terrific affiliate marketing program, both in terms of customer service and commission rates. Because they rely heavily on affiliates to recruit new members, they treat their affiliates like true business partners. They have a solid reputation for payment and security, and have frequent special offers. Checking into your affiliate account at FriendFinder is always a fun experience, and often a profitable one.
Pat Flynn (www.smartpassiveincome.com) is a great example of someone that does affiliate marketing properly through email, his website and his podcast. He has established himself as an online business experts and recommends tools, products and services to his audience that can help them build their online businesses. He only promotes products that he can personally recommend and is always transparent when he receives an affiliate commission for promoting something. He has built such a large audience and has gotten so effective at affiliate marketing that the commissions he generates through affiliate marketing have become far larger than the actual revenue he makes from his other online businesses. It’s not uncommon for Flynn to generate between $50,000 and $100,000 each month through his affiliate marketing efforts.
Affiliate marketing is commonly confused with referral marketing, as both forms of marketing use third parties to drive sales to the retailer. However, both are distinct forms of marketing and the main difference between them is that affiliate marketing relies purely on financial motivations to drive sales while referral marketing relies on trust and personal relationships to drive sales
Building trust with your audience is paramount in affiliate marketing, and the quickest way to lose trust is to recommend products either you haven’t used before or that aren’t a good fit for your audience. Also make sure you never tell anyone to directly buy a product, you are simply recommending the product. The more helpful you are and the more you make quality recommendations, the more likely your web visitors will come back for your expertise.
Its a great article. I was pondering with pros and cons of “Drop Shipping” Kindly add 2 points: 1) It also provide positive cash flow, you have window period cash received and cash paid to manufacturers. 2) You do not want your child school admin to know his father profession is an “Affiliate”. Affiliate is not a career, it is not even a business but a part time income model. I diversifying contract manufacturing and drop shipping to raise profits more then affiliate programmers. You can not affiliate 25 million inventories but can trade as drop shipping. Correct me if I wrong. Thanks for the post.
“You need to be competitive. Do your homework and determine what other similar offers are paying,” emphasized Nic DeHerrera, who has spent the past 12+ years in the ecommerce space — first, running a 24/7 contact center with 100+ employees, then filling different marketing positions and, over the past few years, managing an affiliate program with over 1,500 active affiliates.
At this point, what a lot of people are probably thinking is whether or not it is worth 15% of potential profit to have a business that is “hands-off”. By “hands-off”, people commonly think that I mean you are not processing orders or handling customer service. And I don’t want you to think this way because it’s a much more complex situation. It’s not that simple.
LinkConnector is something of a mixed bag, so it’s probably best for experienced affiliates who have become disillusioned with other networks and are looking to expand. LinkConnector’s bizarre mix of high-quality products and a low-quality dashboard make it hard to truly assess its viability, but their exclusive deals with some vendors can make it a true home run for publishers working in certain niches.
Upselling is a sales technique where the salesperson encourages a more expensive purchase by a customer by persuading them to get an upgraded version of an item or to purchase add-ons. Remember our food processor example? That food processor could probably be best used with a book of recipes, which also can be purchased at the same company’s website.