To those on the outside, affiliate marketing can seem like a black box. It’s inner workings are mysterious to most marketers and in many companies it’s not treated with the same seriousness as other channels. Some marketers, only familiar with the bad reputation acquired by some industry players in the 2000s, deride it as a source of spam and little more.
The primary advantage of affiliate marketing over dropshipping is that you don’t really have anything to do with the product fulfillment process. You don’t have to connect with suppliers, you don’t need to handle transactions, you don’t need to collect money, issue refunds, or otherwise act like a store. All of that is handled by the actual store. All you do is, essentially, hand people your card, point them at the door, and say “tell ‘em I sent you.”
5: How much do you want to diversify? Dropship stores are not generalist stores. You aren’t going to compete with Amazon and have a little of everything. If your store is selling tablet cases, you might be able to branch out into screen protectors, stylus accessories, phone cases, and other accessories, but you won’t be able to add something like model trains to your shop. On the other hand, affiliate marketing allows you to build as many individual niche sites as you wish. If you want to add model trains to your roster, build a site about trains. If you then want pool accessories, do that on another site.
Spears recommended that you get things in writing when making a deal with an affiliate – “things like how many clicks or leads they will send, and on what date(s). If their mailing will include leads and buyers, or just leads. What you will do in return for those clicks and leads (match them, increase commission, reciprocal mailing date on your side, etc.).”
Hi, I would recommend you to do Affiliate Marketing. I have tried Aliexpress as well but the big disadvantage with that program are the long shipping times, in general 20-40 days and customers want the product now. You will have lot of complaints about the delivery. Some people look down on Affiliate Marketing because they think you make only a few bucks per product. But if you are smart you only promote affiliate stuff with high payouts. I am involved in a program that pays up to $5000 per single sale. PM me if interested. Because you have to promote your products anyway, whether you advertise for a product where you make $1 from or a product you make $5000 from.
Third, successful affiliate marketers measure beyond just money. How will you know that you’ve become a successful affiliate marketer? The number cruncher in you may raise your hand and say, “When I make X dollars per month every month for a number of years.” Hard to argue with that, since making money online is a strong motivator. However, why not measure success by the number of lives you touch in a positive fashion by introducing them to your affiliate products? Chances are that the money will follow…