I was able to make my first online dollars through Amazon Affiliate sales… It was never much and in the beginning I was just excited to make $10 in a month, which was enough for a free ebook or two. With regular updates and link inclusions in my posts over time I was able to grow the number up to like $300 a month–which I was pretty happy with. Of course the payout rates are paltry compared to a sale of an info product like one from Unconventional Guides, etc. Thing is, people seem to be more open to purchasing physical products rather than information products…
“Affiliate marketing is a relationship business, period. Whether you are a product owner doing the affiliate management or an affiliate manager, make sure you spend your energy building relationships and true friendships. It’s always easier and more profitable to do business with people you know, rather than just some person with which you have only exchanged emails,” Alarid said.
Some of the products for sale through affiliate programs have multiple products in the sales funnel - known as upsells and downsells (sometimes side-sells as well). These are products that are related to the primary product and can help to make the use of the primary product faster, easier or more efficiently. A certain percentage of people who buy the primary product also go on to buy the extras which could account for the higher amount.
With affiliate marketing, you have no control over the product you are promoting. You cannot control the look, description, pricing, or the after-sale service of the product. This does not suit everyone. This can limit what you can do as an affiliate marketer from an advertising point of view. You may not be able to mention certain features due to your terms and conditions. If you do not personally receive the product you may rely on photos. These may be outdated or of low-quality, making it hard to promote the product effectively.
To those on the outside, affiliate marketing can seem like a black box. It’s inner workings are mysterious to most marketers and in many companies it’s not treated with the same seriousness as other channels. Some marketers, only familiar with the bad reputation acquired by some industry players in the 2000s, deride it as a source of spam and little more.
So as an affiliate marketer, you have to build a compelling website, attract traffic to that website, and retain a consistent audience in order to sell ads. Then, you join an affiliate network like Amazon or eBay, and they show ads on your site. It’s important to note that affiliates don’t earn money by simply serving ads. They have to direct qualified traffic to a company’s site so that the company can earn more in sales.