FreshMail – FreshMail offers email marketing software with a variety of features, including an intuitive template editor, mobile-optimized templates, social sharing tools, automation, contact management tools, an inbox inspector, a spam checker, A/B testing, Google Analytics, and integrations with CRM systems, e-commerce platforms and a variety of other programs. freshmail.com
As you can see on the table provided, professionals see email marketing as the most effective channel in reaching out to customers. According to FourthSource’s State of Email Marketing Report, one reason for this is because only 2% of readers see a targeted post on their feed while a whopping 90% of emails reach their intended audience. Meaning, despite social platforms being the best channel to generate leads in an informal setting, emails are still better for rolling out more personalized marketing strategies.