However, with only a few simple templates and styles to choose from, the underwhelming visual impact of emails sent through ConvertKit make it a decidedly “function over form” option—that is, the back-end management and analytics that ConvertKit offers far outshines the experience of the end audience. So if sending beautiful or graphic-heavy emails is your highest priority, you should probably look elsewhere.

Email marketing is a tool for small business owners to reach current and potential customers and choosing the right application can help a company attract more sales. These services let businesses send out email campaigns, test the messages before they are sent to the masses, combine the emails with social media efforts, and track the performance of these campaigns. Choosing the right solution goes beyond simply picking an affordable platform or software. The features in an email marketing application can create opportunities to find new leads and convert them into customers. There are a lot of options when choosing one of these platforms so it helps to assess their functions to find the best fit for your needs.


Suuryrityksille käy usein palvelu, jossa yrityksellä on käytössään oma sähköpostipalvelin ja ohjelmisto asennetaan yrityksen palomuurien taakse. Ratkaisu ei vaadi erillisten tietoliikenneporttien avaamista palomuuriin. Vaatimuksena on ainoastaan http- ja https-liikenteen salliminen ulos yrityksen lähiverkosta. Järjestelmä on suunniteltu siten, että käyttäjämäärien noustessa hyvin suureksi (tuhansia käyttäjiä), kokonaisuus skaalautuu helposti ylöspäin riittävän suorituskyvyn varmistamiseksi. Palvelu mahdollistaa käyttäjälle reaaliaikaisen sähköpostin, kalenterin ja yhteystietojen käytön. Voidaan yhdistää muun muassa Microsoft Exchange, Novell Groupwise ja Lotus Domino –palvelimiin.
MailGet – MailGet's email marketing solution integrates with Amazon SES and other SMTPs to send bulk emails through SMTP routing. The service lets you create messages with its responsive email template builder and includes a variety of free email templates covering various niches. MailGet also comes with a list management and cleaning system. formget.com/mailget-app
Email marketing software is the tool that businesses use to run and automate common email marketing tasks. The software is also used to measure the engagement and impact of each email marketing campaign and to help companies find better ways of segmenting their customers and audience. (While it’s theoretically possible to engage in email marketing without dedicated software, the vast majority of companies need the automation that email marketing software provides in order for it to be a profitable strategy.)

Sähköposti kannattaa aina pyrkiä lähettämään henkilön nimissä – ei yrityksen. Huomioi kuitenkin, että useat ihmiset suhtautuvat tuntemattomilta tuleviin maileihin kriittisesti. Tämä johtuu mm. roskapostin räjähdysmäisestä kasvusta viime vuosina. Lähetä viestit aina vastaanottajalle tutulla nimellä. Käyttämällä personointia sähköpostissa, otsikko mukaan lukien, lisäät sähköpostin menestymisen mahdollisuuksia. Mutta tee personointi maltilla, sillä liiallinen personointi voi vaikuttaa ahdistavalta. Mieti myös mistä osoitteesta lähetät viestin. Käytä sellaista, joka käy asiakkaalle järkeen tämän lukiessa viestiä.


Constant Contact is one of the best e-mail marketing service which I always use to manage my email lists, contacts, email templates, and so on. I am an online entrepreneur and I often use e-mail marketing for my job. This tool helps me to execute easy tracking and reporting about my post and activity on different social media for more response. Your summed up scheduling resources are very effective and I believe I can get more benefit to my site by applying these tools for my work. I have already started using MailChimp and I enjoy it’s forever free plan which allows me to send mail and get engaged with 2000 subscriber.
Infusionsoft – Infusionsoft is sales and marketing software for small businesses. The marketing aspect of the software features personalized communications based on email sends, opens, clicks, form submissions and payment history. The software's email statistics show the number of emails that get delivered, opened, clicked, skipped, etc., while the marketing reports evaluate web form activity, landing page performance, reach and campaign effectiveness. infusionsoft.com
Drip – Drip from Leadpages includes a visual campaign builder that allows businesses to design email campaigns based on their subscribers' actions, decisions, goals, delays and exits. Features include automation, a lead-scoring algorithm that tracks several events to determine which subscribers are most engaged with your content and likely to become customers, and the ability to send targeted emails. Drip integrates with a variety of CRM, e-commerce, forms and surveys, lead capture, marketing automation, and membership and payment processing tools. drip.com

A list like this would not be complete without Marketo, one of the community’s most preferred end-to-end marketing automation systems. The experienced, well-reputed, and universally applied system has much at stake for concerned marketers, including lead management, consumer marketing, mobile marketing, the unique customer base marketing, and of course – email marketing. In this regard, Marketo gives you a single, unified view of each customer, and allows you to respond to him based on what he did or didn’t do. The highly personalized contact methodology is further enhanced with rich on-scale segments, drag-and-drop maneuvers for absolute conversation control, interaction triggers, and automated A/B testing for each of your campaigns.
Spark ryhmittelee sähköpostisi automaattisesti, mikä auttaa sinua määrittämään, mitkä ovat ilmoituksia, henkilökohtaisia, uutiskirjeitä ja paljon muuta. Swipe -sovelluksella voit hyötyä nopeista, yhdellä napautuksella olevista vastauksista, pyyhkäisytoimista ja nopeista hakutuloksista, joten käytät vähemmän aikaa postilaatikon hallintaan ja liiketoiminnan hallintaan. Pyyhkäisyllä on myös kalenteriintegraatio, joten voit aikatauluttaa ja määrittää tapahtumia sähköposteista. Spark voidaan ladata App Storesta.
SendX prides themselves on being a simple email marketing solution aimed at non-marketers. One of their most unique features is “Opti-Send technology” which automatically resends campaigns to contacts who didn’t open the first email, boosting open rates. This has been considered a best practice in the email marketing space for many years, yet is surprisingly manual to set up in most email marketing tools.
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