Our best performing landing page falls into category C of your poll (50-100K per year). Again, that is just one landing page of hundreds. While not all of our landing pages have this kind of earning potential, many do. And we are just scratching the surface regarding the potential of our sites – they have a lot more growth potential in regards to new landing pages. Again, the sky is the limit with affiliate marketing – not so much with an online store (in my humble opinion, and experience).
Upselling is a sales technique where the salesperson encourages a more expensive purchase by a customer by persuading them to get an upgraded version of an item or to purchase add-ons. Remember our food processor example? That food processor could probably be best used with a book of recipes, which also can be purchased at the same company’s website.
I would like to add that for information products, a lot of the time it’s pretty easy to rank for “information product review”. I recently did a review of a popular ebook that is a month long discipline program. I went about it by doing the actual program and documenting everything. At the end of the month I wrote up a 2700 word article summing up the whole experience.
That is correct, you either sign up as an affiliate and agree to their payout or you go and find another seller with an affiliate program. You should find lots of affiliate programs that pay 50% or higher without any problem. Just be sure that the cookie is live for at least 60 days, the longer the better. Clickbank has thousands of affiliate programs.
A content marketer, for example, can create a series of blog posts that serve to generate leads from a new ebook the business recently created. The company's social media marketer might then help promote these blog posts through paid and organic posts on the business's social media accounts. Perhaps the email marketer creates an email campaign to send those who download the ebook more information on the company. We'll talk more about these specific digital marketers in a minute.
Never send an email without making sure it’s working properly. What looks good in your inbox can look broken or mangled in someone else’s. Use tools that can help you with testing your SPAM score, deliverability and the rendering of your email. There are plenty of free or freemium solutions that provide screenshots of your email in dozens of different email platforms.
The approach you choose should also depend on how much you’re willing to spend. A larger budget allows you to partner with larger influencers who can get you as much exposure as possible. However, influencer marketing is known to be expensive. Another option is to target micro-influencers in your niche who don’t have millions of followers but have thousands of highly engaged followers.
When you go out the first way, it becomes a steep learning curve. You should answer questions like how a website is made. Which products should you promote? How do you attract visitors to your website? When visitors come to your website, how can you convert these visits into sales? I always suggest you to find affiliate programs that have personal advisors who can help you make more money.
If you're focusing on inbound techniques like SEO, social media, and content creation for a preexisting website, the good news is you don't need very much budget at all. With inbound marketing, the main focus is on creating high quality content that your audience will want to consume, which unless you're planning to outsource the work, the only investment you'll need is your time.