Ever since I first time heard that you can get free traffic from a thing called Google, I wanted that. But, I had no idea where to start. And what was even worse, every “great” tip I’d receive from an “experts” was a complete BS that only sounds nice, but could never be used by real businesses. Most of those things are considered black-hat now. That’s how “great” those tips were.


If you take the time to build your email list the right way, you’ll encounter fewer obstacles with your deliverability and you’ll cultivate a strong group of brand advocates who will champion your email program. So when your boss tells you to send an “email blast” to as many people as possible, remind them that the numbers you want to concentrate on are your email engagement numbers, not your list size.

One way you can do this is by heading over to Buzzsumo again and searching a keyword based on your niche.  You’ll want to find content that is popular in your niche and look for ways to make it better. Finding this kind of content can sometimes be hard, especially if you’re using broad keywords in certain niches. As a result, you’ll need to follow the tips that I provided earlier for combining the core keyword with something that relates to the ability to take action.


This is super actionable and thorough. I find the difficult part is coming up with an actual series for the autoresponder, and moving people towards a sale, vs saying “oh, that was nice.” I find many articles devoted to the lead magnet and landing page, without much attention on the autoresponder series – which can actually trigger a sale. Thank you for sharing your email template.
Learn the secrets to creating highly persuasive online growth systems which are proven (we actually do this stuff), sustainable (nothing "blackhat"), and personalized (based on where you are at today). We publish quality resources as well as paid training products to accelerate your success with sales funnels, increasing traffic with content, building your email list, or growing your client and product conversion rate.
SendGrid helps you focus on your business without the cost and complexity of owning and maintaining an email infrastructure. We help with all technical details (from domain authentication to DKIM) and offer world-class deliverability expertise to help your emails reach the inbox. And with a full-featured marketing email service that offers a flexible workflow, effortless list segmentation, and actionable analytics, all of your email needs are met in one reliable platform.
Considered a form of interruption marketing, interstitials are any page or pop-up that forms a roadblock to users’ path to content, either by displaying over the content or interrupting it. Users have no choice but to interact with the display before they can proceed. Forbes was a classic example of the “before” interstitial (also known as a “prestitial”).
The most obvious and logical place to find interested email subscribers is on your website itself. If users are visiting your website (regardless of whether they purchase or make a transaction), they have an interest in the information or content that you're providing. Every page of your website should include an email sign-up box that allows users to join your mailing list. We'll discuss the best practices for creating that email sign-up box later in this section. However, every visitor to your website is a potential email subscriber.
That’s why it is important to have a Privacy Policy and Terms of Use readily available on your site, and even a disclaimer before they sign up for anything. Not only is this good business practice, it’s also required by Google, Amazon, Facebook, Twitter … pretty much every major company whose services you will be using to promote your business. Oh, and it is required by most governments.
This practice gives users the option (or forces them) to agree to receive email from third parties. Co-registration is very risky and should be used with caution because it can be confusing to recipients if they did not remember leaving boxes checked and accidentally signed up for emails they did not expect. This can easily lead to spam reports and corresponding email deliverability issues.
My traffic model looks like a complicated shambles. I use a number of Social Media platforms, mostly Facebook and Twitter and LinkedIn, with several profiles in each. I have some sizeable followings in niche areas, like Bitcoin and Affiliate Marketing.  I have a bunch of tools that automate the flow of content. I know it is a shambles because it is not producing consistent subscriber or sales results. The only thing that works well is my charity fund raising. Weird that as I can get people to give money away more easily than I can get them to buy something of tangible value to them. Now there is a big lesson in there for me. 49% of my donations by number come from former colleagues. These are people that I know and who have grown to know, like and trust me.
One of a small business’s best marketing assets is a healthy email list. While proper management and use of your email file will drive revenue immensely, it is often a challenge to create the email list itself. With inbox clutter on the rise and customers becoming more sensitive toward any unwanted communication, marketers should develop their subscriber lists with relevance and care. 
The easiest way to do this is to just copy and paste the HTML embed code that’s provided under the ‘publish’ tab into where you want your web form to appear on your website. However, if you’re not comfortable doing this, you can always click the option ‘my web designer will install this form’, which will allow you to email a link to your code to your web designer.
I found that building a buyer’s list and not a freebie seeker’s list made all the difference in the world of being online part-time as a hobby, to going full-time which I love. It allows me the freedom to take my family members to doctor’s appointment or meet my sister for lunch, when I want to. It’s a beautiful thing. Thanks for sharing! I shared some of your images on my Pinterest profile =). Kristie
In this scenario, a subscription check box is pre-selected for users to receive promotional emails where they would be including their email address (during a purchase process, for example). By leaving the checked box intact, users consent to receive email from you. This option is not flawless, as some users may not realize they’ve given their permission to receive marketing email and could be much more likely to report your email as spam, resulting in damage to your sending reputation and your company.
This exit-intent technology works by monitoring the movement of the mouse. When the system detects that a visitor is about to leave your site (by the movement of their mouse towards exiting the page or clicking bookmark links) a secondary message pops up to appeal to your visitors and engage with them further. Let’s see specifically how you can use this to maximise the number of visitors signing up for your newsletter.
Your content should focus on how you can fulfill your customer’s needs, so make sure every email you send provides value. Most importantly, refrain from telling them how great you are, but instead make your email messages all about them. If your brand helps them accomplish something or be something better, they’ll turn into ambassadors for you without you even asking.
4) Try reusing the PLR content in a different media. For example, if you purchased a PLR ebook, open up audacity and read the book. Export it and you now have an audio version of the report. Likewise, you can create a video slideshow with the content and record your screen as you present the content. Reworking the content in a new media makes your version completely unique over every other version available.
Before people hand over their email address, you’re going to have to offer them something enticing in exchange. This could be a free eBook, access to a Webinar, or the promise of discounts or deals exclusively for your subscribers. You could even repurpose some of your existing blog content and turn it into a guide or resource list. Whatever you decide to offer, just make sure it’s something people will recognize as holding true value!
First, we need to pay special attention to their editorial guidelines. More often than not, a site will tell you exactly what they’re looking for, in terms of the content that they want and the style that it needs to follow. If you’re struggling to understand their editorial guidelines, consider taking a look at some of the content that they have published in the past month.  This should give you a good sense of what they’re after.
One of the first dilemmas that you'll need to deal with when you begin to build email list is the quality versus quantity debate. Obviously, the larger your email list is, the more potential you have to generate revenue from it. However, as with most marketing activities, the quality of your leads is equally important. If you create a large email list by porting over old contacts or by buying or renting a large list, you may have a great number of email addresses. However, you may have very few email addresses that are actually leads who are interested in interacting with your product, company, or brand. That's why it's often a better idea to start slowly and build email list over time. Focus on getting the best quality leads on your email list and then let the numbers grow as your business grows. While you ultimately do need to grow the largest email marketing list possible, you also need to grow a quality list that will respond to your offers and increase your company revenue.
Unfortunately, there’s a bit too much depth to the topic for me to cram everything in to a single blog post. Therefore, I’m going to begin creating a multi-part blog series on list building. Over the next couple days, I’m going to purely focus on teaching some tricks of the trade to build a list quickly (these have now all been merged into this single post).
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