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This is especially effective of course if the content you’re sharing is relevant to your own business, and if you’re sharing it to or with a group of your target audience. If you share highly relevant content on Facebook and your target audience clicks on it from your Snip.ly link, chances are they’ll also be interested in your content and opt-in offers. Use Snip.ly to add calls to action to all of the relevant content you share.
Thanks for sharing this idea. What I love most about your strategy is that by giving a list-owner a sample of your services, you are creating the opportunity for an honest, heart-felt testimonial about the value of those services. The resulting “plug” will be so much more sincere and valuable because it’s based on true appreciation for the service you have provided. 🙂
Some ad platforms will ask more of your landing pages than others, when running ads. For example, AdWords is much stricter, when compared to Facebook. AdWords typically requires that you do not have a ‘thin,’ site that is designed solely to collect leads. Because of this it might be a good idea to focus on using Facebook or Twitter, to begin with.