I’ve tested the Welcome Mat and Smart Bar apps as well but they didn’t produce anywhere near the conversion rate of the List Builder and Scrollbox apps (note: that doesn’t mean you shouldn’t test them on your site… it’s just that they didn’t perform that well on our site with the setup we used so we removed them so not to distract the visitor too much while we figure out new ways to test them).
To get people to sign-up in the first place, you need to grab their attention and make it worth their while to sign up. Many website offer "FREE" information or products to people who sign-up with their mailing lists. This technique will work if you offer the website visitors something that is of "value" to them. Value has to go hand-in-hand with promotional materials within your emails. No one wants to be bombarded with sales pitches every time they open an email from you, so don't bother even sending out such emails. The best way to promote your product is to provide information that relates to your product, then add a few sentences that make reference to your product and how it can help with the reader achieve something.
I found that building a buyer’s list and not a freebie seeker’s list made all the difference in the world of being online part-time as a hobby, to going full-time which I love. It allows me the freedom to take my family members to doctor’s appointment or meet my sister for lunch, when I want to. It’s a beautiful thing. Thanks for sharing! I shared some of your images on my Pinterest profile =). Kristie
The live video option on Facebook, for example, can be increasingly used to your advantage, where you can connect with so many people at the same time. While you are at it, you can create a live contest too, through your live video, and get your audience on your email list by asking them to participate by leaving their email in the comment section.
If all Michael had was the 57k Facebook fans listed right below, I’m not nearly impressed. Combined with the big number above, however, the FB fan numbers serve as crucial verification. If your website has 1,500 FB likes, there is NO WAY I believe you have 500k viewers. But with Michael’s Facebook numbers, I start to believe in that much bigger number above, and it means I probably can’t afford to miss what he’s saying.
This is nothing more than a long generic definition of what building a list is. It completely lacks the mechanics needed to actually begin building a mailing list. From a newbies perspective, we need specifics. For instance the blip in this tutorial simply states that AWeber can send out regularly scheduled emails but gentlemen--there is a whole process required to actually get this done. A person needs to create these promotions on their computer and and then load them up to the internet in order for this operation to function properly. Simple statements like you have an option with AWeber for HTML or Text is not sufficient. Where are the whys? and How To's? We need screen shots and maybe even videos detailing each step for this to all make any real sense. Building a mailing list is PROBABLY the most important key to becoming successful with internet marketing and this tutorial hardly scratches the surface.
Traffic for list building is a topic that has really frustrated me at the hands of the so-called Internet Marketing gurus. I have heard so many ideas and implemented a mishmash of them. Maybe I should go back to all my notebooks and try to condense everything that has been said and try to distill my own strategic framework out of it all. These are some of the things that stick in my mind:
Subscribers get on your lists through sign up forms, but are you collecting info that can help you improve engagement? Create a new sign up form and ask for information that you can use later. For example, Topshop asks for birthday information, which can allow them to send relevant birthday offers, horoscopes, and age-related messaging. The brand also asks whether the subscriber is a student, which will allow them to send related campaigns.
What is the best place to find out a lot of people that are interested in your niche hanging out together? A niche forum of course! Join a niche forum and not only you'll interact with people possibly interested in signing up to your list, but you'll also be able to get to know them better and find out more information about their needs and problems. Great place to get ideas, isn't it?
Popular email marketing software solutions will have handy opt-in form generators that will provide you with a snippet of code that you can just paste into various places around your site. While it may sound excessive to add multiple opt-in forms to your website, it’s really not. If you had eye-tracking analytics monitoring every visitor to your website, you would see that they do not look at every inch your website from header to footer.
When you build a list, there are benefits that come with your subscriber base. You have the opportunity to track your emails (who received them, who opened them, etc). You can separate your list and segment it to those who want to receive certain emails or specific information. But more than anything else, you have a list of people who want to read your emails. Those can refer their friends to your business and help it grow through word of mouth.
great info...... This is all very useful. I am so glad that I found this site. I am getting so happy about all this. My next thing is to make a squeeze page.I do have a question though. When I am making my pg does the free product that I am promoting to get the email of people have to do with the product that I am going to be using the mailing list to promote? Thank you very much.
Visitors are more likely to stay engaged with your business if the pop-up is relevant to their specific needs and interests. This means you’ll be able to organically increase your subscription rate by communicating the right message at the right time to each segment of your audience. For example, if a visitor shows a specific interest, the most relevant pop-up will appear.
PLR stand for Private Label Rights. This is essentially content that you have permission to rework, rebrand, and change the name of the author. You are then allowed to resell it. Be careful though, some PLR has strict rules about not giving away the report for free. So make sure you have permission to give it as a freebie before using it to get email addresses.
You can use this strategy to your advantage and increase your email list by giving people an incentive in return for their email. The giveaway could be free access to an e-book, a report, a gift hamper, or perhaps a lucky draw where people enter their emails and get a chance to win. A tantalizing offer is all you need for people to comply. For example: