Unfortunately, there’s a bit too much depth to the topic for me to cram everything in to a single blog post. Therefore, I’m going to begin creating a multi-part blog series on list building. Over the next couple days, I’m going to purely focus on teaching some tricks of the trade to build a list quickly (these have now all been merged into this single post).
This is ideal if you’ve got an actual business to run, or maybe you have a day job and this is your side project. It’s simple enough to dedicate a few hours per week to showing up and creating content. Over time your site’s authority will increase in the search engines, you’ll develop word of mouth from your fans, and things will slowly pick up the pace.
To get started, find the top 5 -10 content pages on your website and create a custom Content Upgrade for each post. Once that’s done you can continue on down the list until you have a Content Upgrade for every page on your site that receives a good amount of traffic each month (note: ‘good’ is in context of your website, your traffic and your business – for some businesses it’s 100 visits per month on a content page, for others it’s 1,000).
Hi Crispian. Yes I have heard of GVO. But I personally use GetResponse. I think all email mnagement systems e.g Aweber, GetResponse, GVO, MailChimp etc allow you to do the same thing, to automate your business by sending a series of pre-loaded emails to create a relationship with your list, provide value to them and of cause promote some products to them so you can make some money. So I'd say choose the one that is appealing to you, learn how to use it and stick with it as long as you want to.
Shoot a quick screencast video… If you’re on a PC, use Camtasia. If you’re on a Mac, use Screenflow. These are tools to record what’s happening on your screen. You can use them to present slideshow presentations or give a tutorial on how to do something on your computer. For example, when I teach WordPress stuff, I turn on ScreenFlow and just record my screen as show people how to set things up. It’s simple.
These prospects are looking for products, services and information that can help them maximize the performance of their buildings. Building owners can be a great way to secure many big accounts through one point of contact. Direct your communication efforts toward this group of influential individuals and establish long-term customer relationships.
I was the same way and not creative in the slightest bit. Remember, your niche can be about anything that interest you. Take your time, ask questions, be positive and keep your faith, it will work out. As any process there are confusing and frustrating techniques involved, but, no worries because everyone at WA is here to help. Never b afraid to ask anything the help here is wonderful. U can make it happen and u will succeed. Giving up never gets u anywhere. Keep it up. We can never succeed at anything without trying. U can do it!
It makes sense: the people who visit your blog post or web page are looking for something specific, so your CTA needs to meet those unique needs. For instance, if you’ve got a ton of traffic visiting your “List-Building Strategy” blog article, why not entice those people to subscribe to your email list by including a simple CTA like this: “Click here to download a free list-building toolkit.”
Of course, getting people to read your content is not what this blog post is about – it’s about getting people to join your email list. Because of this, let’s focus on ways you can build your email list, when it comes to your own blog. It is important that you have all of the above down before you start promoting your content, or else your efforts might be in vain.
Calls to Action Should you tell people to click right away or save the CTA for further along in the email? Should the button/link say “Click Here” or “Find Out More”? When it comes down to getting people to take action (the most important part of marketing), you simply must test a variety of elements to improve conversions, as this is one of the worst elements to leave to guesswork!
WOW! We want to do EVERYTHING we read about here at Wealthy Affiliate University! Are there enough hours in the day? Hope so! Actually we are thinking about dividing the week up into 6 days... one day off... and put in so many days on article writing, so many days on email marketing, etc. Does that sound like it will work? (We have committed to working at least 6 to 8 hours a day M-F and 4 hrs on Saturday)
Hi Leo. Frank here and thanks for getting back to me. I thought an autoresponder had to host your site to manage your mail outs and your website. I looked at your website. I think your site is very good, seems to be put together well and very informative. Is your code embedded in your opt in form, and does Aweber collect and manage your list? As you can tell, I do not know very much about autoresponders and how they work. I have Global Virtual Opportunities (GVO) as my responder and I am still trying to learn how to use it. But any way Leo I really appreciate your help. To Our Success..............Frank
SendGrid helps you focus on your business without the cost and complexity of owning and maintaining an email infrastructure. We help with all technical details (from domain authentication to DKIM) and offer world-class deliverability expertise to help your emails reach the inbox. And with a full-featured marketing email service that offers a flexible workflow, effortless list segmentation, and actionable analytics, all of your email needs are met in one reliable platform.
You have disclosed all most all super Affiliates secrets in your article, I want to give my opinion on this. hope you correct me. Solo Ads: You need to research hard to find honest one, their are so many with fake PayPal’s and fake testimonials so be alert. Yes ezine solo ads works well, Buy A List: Very Danger I have lost a lot here People simply spam your emails with even opening them. Google Ads: Just do it Now, Password protect your posts: Not for Newbies.JV Giveaways works great, One can use warrior Forums to spread it. Leverage other blogs: The best Method, using Affiliates when You have crossed $100,000. already.
For subscribers who may have been on your list for a longer period of time, a small incentive or discount will often get them talking. Marketers should capitalize on word-of-mouth marketing by incorporating email sign-up on viral components, such as features that allow site visitors to forward products, services, wish lists, information online, notifications and more to their friends.
You can use this strategy to your advantage and increase your email list by giving people an incentive in return for their email. The giveaway could be free access to an e-book, a report, a gift hamper, or perhaps a lucky draw where people enter their emails and get a chance to win. A tantalizing offer is all you need for people to comply. For example:
I think the object of this part is to create a list of people's emails so that you might have a database of people to sell things to. The easiest way to create this email list is to offer them something free. That way people will be willing to sign up for your free whatever it is that you want to give them. Once you create a little form for them to put their name and email into, then you give them the free thing. It could be something they download, or it could be something tangible, such as something physical you send in the mail. It would be more expensive to do that, but the way you get around that is to do a raffle. If you offer something really good, something that costs money, like a gem or a ring or something similar, you could raffle it and still, people would be willing to give you their email just for the act of getting in on the opportunity to win the ring or the gem or whatever it is you would like to raffle. It could be a "Fidget Spinner." It could be anything.
Sponsor a video contest in which customers create a one-minute video about why they like your business, products or services. Ask them to send the videos to you and post them to your Facebook page. Invite visitors to vote on which video should win a cash or merchandise prize. Include an email opt-in on your Facebook page. Be sure to follow Facebook’s rules regarding contests.
Quality subscribers (those who opted in to your emails and those who open, click, forward, and reply to your emails) are way more valuable to you than a BIG list of uninterested subscribers. Those uninterested subscribers can do real, long-term damage to your email marketing program. They’re the ones who are more likely to unsubscribe or mark your emails as spam.
Let's suppose you have an "anti-virus" website where you are promoting various products that scan your computer for viruses. You could send emails out to your list that explain what viruses are, or what new viruses are out there and how you could be infected. Then, you can mention that the viruses can be removed instantly by product A and product B. At that point you will want to add your affiliate link in the email or direct the visitor to a review page of your choice.
If you choose a product everybody wants - like an iPad or an Amazon gift card - then you’re risking driving unqualified leads to your list. You don’t want to end up having to pay to have a bunch of unengaged people on your email list who aren’t interested in your topic and who will just unsubscribe the second you send them the next email and they haven’t won the giveaway.
Once you have high-quality lists and are able to personalize campaigns, you should begin to think about email automation. Automation allows you to set up particular emails based on timing and triggers that send automatically based on subscriber behavior. For example, you might set up an automated welcome email after a subscriber signs up for your list.
Saber Blast – This is the simple and intuitive email marketing software I created after I got tired of using Aweber and Mailchimp. Most people don’t know about it since it’s still new but if you’re on the market for an email marketing solution, this offers a lot of valuable features that the competition doesn’t. For instance, Saber Blast helps you increase the number of email subscribers you capture, provides automated follow-up (easy to manage autoresponder) and recommendations on who is and isn’t a lead from your email list based on their engagement levels. At it’s core, it’s designed to grow your business. It has minimal features when it comes to the design of your newsletter since we believe that’s actually a distraction from taking the revenue-growing action of creating great content to quickly and painlessly send to subscribers.
OK, now that we’ve eliminated even a shadow of the doubt, let’s look at what makes a giveaway worth the trouble — for both your new subscribers and your budget. The most important element of a giveaway is making sure you’re offering something useful for your users and not excluding any of your demographics, whether your contest is on social media or directly on your website.
The more you guest post, the easier it will be to get your content in front of other people. That’s because you will be able to build relationships with the editors, but you’ll also be able to use your past work as evidence that you’re a good writer. Though you don’t have to set it as a goal, getting published on a major industry blog can make it easier to get your content published on other sites.
The key to building an engaged email marketing list lies in optimizing your opt-in pages, creating multiple opportunities for sign-up, and providing content that will empower your users. Once you acquire a new customer, make sure that you deliver on your promise by providing the tools and information that will keep them engaged with your brand for years to come.
Before people hand over their email address, you’re going to have to offer them something enticing in exchange. This could be a free eBook, access to a Webinar, or the promise of discounts or deals exclusively for your subscribers. You could even repurpose some of your existing blog content and turn it into a guide or resource list. Whatever you decide to offer, just make sure it’s something people will recognize as holding true value!
The Offer Finally, if/when you send out those “money” emails (especially for re-marketing purposes, which we will discuss later on), you need to test out offers. An extra 15-days to try the product, or a $10 discount for being on the newsletter? Should you offer an incentive to those who have signed up but haven’t gotten started with your product, or just send a reminder? Find out the answers with split-testing!
Your blog provides a great way to build a personal relationship with customers and prospects — and to gather their email addresses. Consistently end blogs with a call to action that encourages readers to sign up for your email messages. Require blog visitors to provide an email list in order to leave comments, and set it up so that they have to actively opt out if they don’t want their email address included on your mailing list.
Once you’ve got that ability to shoot traffic to wherever you want, the skies the limit. You can promote affiliate products, you can always make sure your newest blog posts gets the attention it deserves, you can sell your own products to people, you can do favors for people by spreading the word of their cause or website… The list goes on and on. Having traffic at your fingertips is an awesome asset.
Traffic for list building is a topic that has really frustrated me at the hands of the so-called Internet Marketing gurus. I have heard so many ideas and implemented a mishmash of them. Maybe I should go back to all my notebooks and try to condense everything that has been said and try to distill my own strategic framework out of it all. These are some of the things that stick in my mind: