As marketers, we all know the importance of building, harvesting and growing our own list of email subscribers. Let's face it, having your own list is one of the best ways to guarantee your business a stable and recurring source of income. Instead of capturing clients all over again, you can create a cycle and monetize those subscribers over and over again.
Keep your content short and straightforward. Introductions to longer articles are fine, but emails should be just a few short paragraphs with a main call to action. And if you’re adding images, try to stay between a text to image ratio of 60:40 or 70:30 and remember to use alt tags for all images in case they don’t properly render for your recipient.
This is nothing more than a long generic definition of what building a list is. It completely lacks the mechanics needed to actually begin building a mailing list. From a newbies perspective, we need specifics. For instance the blip in this tutorial simply states that AWeber can send out regularly scheduled emails but gentlemen--there is a whole process required to actually get this done. A person needs to create these promotions on their computer and and then load them up to the internet in order for this operation to function properly. Simple statements like you have an option with AWeber for HTML or Text is not sufficient. Where are the whys? and How To's? We need screen shots and maybe even videos detailing each step for this to all make any real sense. Building a mailing list is PROBABLY the most important key to becoming successful with internet marketing and this tutorial hardly scratches the surface.
I am a newbie too. For what your getting is free, it is great information. If you sign up for example with a weber they have their people that will assist you on setting up the auto responder. I felt it was very clear and easy to understand. If you do have questions you can also google it and they have great resources to be able to clarify it, or as Kyle said earlier in the introduction. One of the promises he asked of us all, is to ask questions.
Sponsor a video contest in which customers create a one-minute video about why they like your business, products or services. Ask them to send the videos to you and post them to your Facebook page. Invite visitors to vote on which video should win a cash or merchandise prize. Include an email opt-in on your Facebook page. Be sure to follow Facebook’s rules regarding contests.