He is the co-founder of Neil Patel Digital. The Wall Street Journal calls him a top influencer on the web, Forbes says he is one of the top 10 marketers, and Entrepreneur Magazine says he created one of the 100 most brilliant companies. Neil is a New York Times bestselling author and was recognized as a top 100 entrepreneur under the age of 30 by President Obama and a top 100 entrepreneur under the age of 35 by the United Nations.
PLR stand for Private Label Rights. This is essentially content that you have permission to rework, rebrand, and change the name of the author. You are then allowed to resell it. Be careful though, some PLR has strict rules about not giving away the report for free. So make sure you have permission to give it as a freebie before using it to get email addresses.
Growing your email list can be quite similar to advertising your business as a whole. Websites that have similar content or user demographics to your website can be great places to prospect for potential email list leads. You can do this in a number of ways. Ideally, you can cut a deal with the website on which you want to collect emails to promise them advertising space in any email that you send. This will save you from having to pay to advertise for your email list. You can also pay to advertise for sign-ups to your email list on other websites. You can do this by purchasing an impression-based or click-based advertising campaign, or you can offer to pay per valid email sign-up. Both are acceptable industry standard ways to pay for email advertising. However, if you are going to pay to advertise your email list and recruit email sign-ups on another website, you'll need to ensure that you have a firm understanding of what you can afford to spend per email sign-up is. To do this, you'll have to assign a value to an email name. The best way to do this is to keep it simple. Take a look at your last email send. If you had an email list of one hundred people and your email generated $100 in revenue, then you can spend $1 per email sign-up.
I’ll never forget the fun we had at those NFL celebrations at Regent Street in London, a couple of years back. My sister and I took part in a couple of games, one of which required yelling some American Football words at the top of our voices, and our mum was certain we were going to nail this. Sure this sounds supportive, but our mum’s focus was on “yelling”. Joke’s on her, we failed miserably (…we only caught “quarterback” out of all the words).
You might be a little bit worried that popup email sign-ups are going to hurt the user experience of your site. But, many bloggers have found that it isn’t bad at all. For example, Dan Zarella, found bounce rates only increased by a very small amount, while email sign-ups were 1.56% higher – which, in the long term, can be a lot of new subscribers.
You could have an ad or post on Facebook, a pay-per-click ad, a banner ad, a video on YouTube…. Whatever it is, you’ll have a compelling message that, hopefully, convinces the prospect to click your link to get more information. It often helps to include a limited-time offer of some sort, to create urgency. You should include a link on whatever type of ad you use.
As marketers, we all know the importance of building, harvesting and growing our own list of email subscribers. Let's face it, having your own list is one of the best ways to guarantee your business a stable and recurring source of income. Instead of capturing clients all over again, you can create a cycle and monetize those subscribers over and over again.

He is the co-founder of Neil Patel Digital. The Wall Street Journal calls him a top influencer on the web, Forbes says he is one of the top 10 marketers, and Entrepreneur Magazine says he created one of the 100 most brilliant companies. Neil is a New York Times bestselling author and was recognized as a top 100 entrepreneur under the age of 30 by President Obama and a top 100 entrepreneur under the age of 35 by the United Nations.
There are tons of websites and publishers out there that cater to your audience -- and larger portions of it. Guest blogging for these websites helps you expand your contact list to this audience. When creating content as a guest blogger for another website, include a call-to-action, as well as a link in you author byline, for readers to subscribe to your site's blog or email newsletter.

You can use this strategy to your advantage and increase your email list by giving people an incentive in return for their email. The giveaway could be free access to an e-book, a report, a gift hamper, or perhaps a lucky draw where people enter their emails and get a chance to win. A tantalizing offer is all you need for people to comply. For example:
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