Every week, the folks at InVision send a roundup of their best blog content, their favorite design links from the week, and a new opportunity to win a free t-shirt. (Seriously. They give away a new design every week.) They also sometimes have fun survey questions where they crowdsource for their blog. This week's, for example, asked subscribers what they would do if the internet didn't exist.

The best architecture software programs have a 3D system that allows the user to look at their design from different angles and see exactly how a piece fits into the layout. Some of the very best 3D construction kitchen design software allows you to not only design the blueprint of the house, but also decorate the inside of it. These programs are great for DIY home designers and interior decorators because they allow you to select products from catalogs to find specific items to place inside home. The benefit of these programs is that you can determine if a certain product fits in the room or not before installing it. Cabinet design software often have these features and are the best programs to use when designing a kitchen to choose the right cabinets.
Structural engineering — Another common use for BIM software is by structural engineers. Users in this field utilize BIM tools to improve the structure of buildings to ensure they are as strong and resilient as possible. Structural engineers can streamline workflows to connect design to detailing, minimize errors, and improve the quality of your structure before it is constructed.
When the United States Postal Service created a nationwide postal network in the 1840s, mail became an important tool for marketing. Connecting with people through their mailboxes allowed businesses to offer customized marketing messages to specific segments of the customer base. It is likely that much of the mail you now receive contains some kind of marketing message. Catalogs, brochures, coupons and political appeals all pour through the postal service on a daily basis. (See also Direct Mail Marketing)
As the population of your burgeoning town grows it is easy to ignore the main quest and treat Fallout 4 as a de facto house building game. Inviting wandering entrepreneurs to set up shop and trade in your settlement is one of many perks you have access to as you attract more bodies; you can even set up supply lines between multiple settlements and establish yourself as a post-apocalypse property magnate. If that all sounds a bit overwhelming, have a read of our detailed Fallout 4 guides. But if you’re already a Fallout 4 building expert, check out our Fallout 76 tips to give you a head start on rebuilding the wastes of West Virginia.

dotmailer – dotmailer is a marketing automation platform that empowers B2B, B2C and ecommerce businesses. The software enables marketers in 150 countries to use advanced data to design, test and send powerful automated campaigns. As well as being a Magento Premier Technology Partner, dotmailer also integrates seamlessly with other ecommerce platforms and CRMs. dotmailer.com
To put these numbers into context: a myriad of data compiled on Twitter shows that the average click-through rate rarely tops 1.64 percent. Without paying for promotion, the average Facebook post is even worse. This is compared to email open rates, which hover around ~20% for many industries and can go up to as high as 40, 50, and 60 percent (and beyond!).
But engaging with a new customer isn’t a one-and-done affair. That’s why you want the ability to create an automated email sequence that “indoctrinates” new subscribers to your brand through a series of emails in the week or so after they sign up. This is just one of many instances where email sequencing can be the most powerful tool in your brand’s email marketing toolbox—so make sure the platform you choose has strong sequencing functionality!
The Content Upgrade is a tactic that’s been around for a while, probably popularized in more recent years due HubSpot (an inbound marketing company) practicing it on every one of their blog posts. The basic definition of a content upgrade is this: on every article you publish on your blog, you create a simple bonus or “extra” that a visitor can get access to by providing their email. The bonus offer is something related to what is discussed in the article. For example, last week I wrote about “Pumpkin Hacking” as it relates to SEO. In that article I posted links to download my “Pumpkin Hacking Checklist” which is a 4 page PDF download (and FYI, it’s less work than it sounds like — the 4 pages is mostly because I wrote in a large font). Of course, you don’t have to create a checklist as the upgrade:
The best architecture software programs have a 3D system that allows the user to look at their design from different angles and see exactly how a piece fits into the layout. Some of the very best 3D construction kitchen design software allows you to not only design the blueprint of the house, but also decorate the inside of it. These programs are great for DIY home designers and interior decorators because they allow you to select products from catalogs to find specific items to place inside home. The benefit of these programs is that you can determine if a certain product fits in the room or not before installing it. Cabinet design software often have these features and are the best programs to use when designing a kitchen to choose the right cabinets.
Lead Pages is probably one of the best investments I made in the last month. I can’t say enough about how useful their lead generation software is for quickly creating landing pages that are designed to convert. Particularly, their LeadBoxes feature I’ve found to be the most useful. A LeadBox allows you to turn an image or some text into a link that shows a pop-up optin box when clicked. Why is it useful to show a pop-up optin form instead of embedding it directly on the page? Good question. The reason this is useful is because showing offers that lead to a popup or landing page are perceived as GIVING value rather than a form, which is perceived as TAKING value. From testing, the LeadPages team found that this could raise the conversion rate by about 39%. Ryan Deis, co-founder of SurvivalLife.com (a $1 million+ per month blog) found this to be true as well. Another part of the “magic” behind Lead Pages that few people realize is the fact that, if I opt-in on website A (which has Lead Pages installed) and I go and visit website B (which also have LeadPages installed), when I click a link and see a LeadBox, my email will already be filled in. This is because Lead Boxes cookies each visitor of each website visited, so when you see another landing page or pop-up, they know “hey, ok, this person is [email protected]” As a result, people have to “work” less and conversion rates are pushed even higher.
There are tons of software and automation tools out there that make email marketing a breeze. For example, MailChimp and Constant Contact can be used to send out emails and monitor how your subscribers interact with your emails. You can also use email marketing software to track analytics like click-through rates, open rates, bounce rates, and conversions.  
The Law of Scale is what all good marketers recognize, intuitively or explicitly. It states that in order to get to scale, you must leverage that which has scale. In other words, if your business’s email list is on level 1 (small), and you want to get up to level 2 (medium), use the tactic that will get you (or that have already gotten others) up there: the elevator, the stairs, a ladder, etc. Except in this case the stairs and the ladder are other websites. One of the most effective ways to do this is with guest blog posts. Brian Harris (VideoFruit.com) and others have used this technique to attract hundreds of new email subscribers to their lists. The basic formula works like this:
Personalisation in email marketing is essential because most people want a more relevant experience. Email personalisation is not just about using people’s names in an email. It’s also about making sure you send the right emails to the right people at the right time. One essential tool for email personalisation is segmentation. You can get an email marketing expert to help you set up segments so you can personalize appropriately. Done right, email personalisation results in more clicks and more business.

SketchUp is one of the most popular 3D modeling and design tools in the world. Here at Trimble, our mission is to help make our users better, smarter, and more successful through the use of state of the art software and hardware. Trimble is an exciting, entrepreneurial company, with a history of exceptional growth coupled with a disciplined and strategic focus on being the best. While GPS is at our core, we have grown beyond this technology to embrace other sophisticated positioning technologies and, in doing so; we are changing the way the world works. Our solutions are used in over 140 countries and we have incredibly diverse lines of business. Our employees represent this diversity and can be found in over 30 countries, working closely with their colleagues around the world. SketchUp, part of Trimble’s Construction sector, is 3D modeling software that's easy to learn and incredibly fun to use. Today, hundreds of thousands of architects, engineers, contractors, woodworkers, artists, and other creatives use SketchUp Pro, LayOut, Extension Warehouse and the 3D Warehouse to design everything from transit centers to tree-houses and everything in between.
“We are very pleased not only with the end result, but also with the entire process of working with Blue Corona. The amount of patience, guidance, and knowledge that they displayed throughout the whole process made them a very easy and enjoyable partner to work with. We are thrilled with our new website, mobile site, and content management system. We would recommend Blue Corona for any website development or redesign project.” With 25 retail stores and six dealer locations throughout...”
Whether you choose your own layout or use a predesigned template, the emails are broken up into various content blocks, such as image, text, boxed text, buttons, social shares and navigation bars, which you can tailor any way you like. You can adjust its size, add in text, and change the font size, alignment and color. You can also choose background colors for not only each box, but the entire message, and add or delete content blocks. The robust photo-editing tool allows you to alter photos by size, brightness, and contrast and to add effects and frames to them.
While this might seem surprising at first, think about your own online behavior: When you sign up for a website (like an online store), you have to enter your email address to create the account. You even need an email address to create a Facebook or Twitter account. What’s more, Facebook and Twitter email to notify users of activity, like when someone is tagged in a photo.
The best architecture software programs have a 3D system that allows the user to look at their design from different angles and see exactly how a piece fits into the layout. Some of the very best 3D construction kitchen design software allows you to not only design the blueprint of the house, but also decorate the inside of it. These programs are great for DIY home designers and interior decorators because they allow you to select products from catalogs to find specific items to place inside home. The benefit of these programs is that you can determine if a certain product fits in the room or not before installing it. Cabinet design software often have these features and are the best programs to use when designing a kitchen to choose the right cabinets.
Display advertising conveys its advertising message visually using text, logos, animations, videos, photographs, or other graphics. Display advertisers frequently target users with particular traits to increase the ads' effect. Online advertisers (typically through their ad servers) often use cookies, which are unique identifiers of specific computers, to decide which ads to serve to a particular consumer. Cookies can track whether a user left a page without buying anything, so the advertiser can later retarget the user with ads from the site the user visited.[25]
While this might seem surprising at first, think about your own online behavior: When you sign up for a website (like an online store), you have to enter your email address to create the account. You even need an email address to create a Facebook or Twitter account. What’s more, Facebook and Twitter email to notify users of activity, like when someone is tagged in a photo.
Can’t figure out how to integrate the Gumroad followers into Mailchimp, as Zapier will only export customers to Mailchimp. So my raison d’etre of gaining subscribers by giving away a free product on Gumroad sort of falls flat, unless I manually import the followers in Mailchimp. Am I missing something, or does Nick wait until his followers make a sale, and then their email list is sent to Mailchimp?
Best Practices Calls to Action Coding Content Marketing Copywriting Customer Journey Customer Spotlight Data-Driven Marketing Deliverability Digital Marketing Email Automation Email Design Email Development Email List Email Marketing Email Templates Event Marketing Marketing Automation Metrics Personalization Segmentation Social Media Strategy Subject Line Testing Transactional Email
Blue Corona is much more than an SEO or email marketing company—we truly see ourselves as an internet marketing partner to your business. We market your business as if it were our own—meaning we strive to truly understand your services, products, sales process, competitors, industry, and markets to effectively market your company on the web, all while tracking and measurably justifying your investment in our online marketing services.
According to eMarketer, 80% of SMB retail professionals report that email marketing is the best marketing tactic for driving customer acquisition and retention. And the results are similar for small businesses in the B2B market. In fact, one B2B survey shows that email is the 3rd most influential source of information for B2B audiences, following colleague recommendations and industry-specific thought leaders.
Space is a dangerous place, so you need to ensure your home can support life. Do this by flying over the planet’s surface, using your ship’s scanner from space, or by building a signal booster. Once you have found a planet that can support your task force, you can start using your resources to build a home in a galaxy far, far away. You do not want to get lonely in your space pad, though, so upload your base so it can be discovered by other players. Just make sure you put the hoover round first.

Find a guest post opportunity by networking; I find it’s usually pretty effective to go check what other people have already shared using BuzzSumo then look up their email and send them an awesome sample of your writing that’s on a similar topic (but what you send them should be MUCH better than whatever they shared in the past) — By the way, if you want a little trick for how to look up anyone’s email address, click here.
Once upon a time, Mailify was an email service that needed to be installed on your computer. After witnessing the explosion in popularity of cloud-based tools, the company launched Mailify Sunrise, a brand-new web version of their app. It’s slick and modern, with some gorgeous-looking templates and extras that include automations, landing pages, and SMS. Data-conscious businesses will be pleased to know that you’ve still got the option to keep your data saved locally, if you’d prefer for it to not be hosted in the cloud.
Integration – Companies can not just rely on one method of marketing, nor can they rely on several methods of differentiated marketing. Instead, best marketing practices utilise integrated marketing communication (IMC) where all aspects of their promotion work together to create a whole. Email marketing must be including here, therefore your emails must carry the same image and message as your entire operations. Even the timing of the campaign must work in with other aspects of your marketing mix.
I recently had my MailChimp account suspended. One of my sites is in the ‘make money online’ space. It’s a completely legitimate website, but apparently if your emails contain keywords they don’t like, they will suspend you. I would not recommend using them. Contacting support I just get form responses that are completely unhelpful. There’s no phone support- just account termination. Really bad experience. Luckily, this is a very new site- but imagine if you have thousands of emails and they just shut you down without ANY recourse.
The diverse array of companies involved in email marketing ensures that no one party can make changes that would have a widespread effect, and unlike Facebook or Twitter, if you invest the time and money into building and cultivating a great email list, your subscriber list will be an asset you own. Thus you’ll be able to leverage your list without the threat of someone limiting its effectiveness.
Once you’ve decided on the perfect subject line, you’ll need to consider what type of content you will include in the email message. You want to provide content that will be relevant and useful to your subscribers. Whether you are offering a new promotion or trying to drive e-book downloads, use the email content to effectively communicate what your brand has to offer.
If the content of your message is solid, it’s likely that you’ll never run into issues with your spam score.  However, because a high score can be triggered by unexpected combinations of message elements – and because spam scores that are too high could prevent your messages from being delivered correctly by most email services – it’s important to double-check this metric before queuing your messages up for delivery.
Mixergy.com helped to popularize this strategy. The idea is that in order to gain entry to a website’s content, you have to enter your email address on the homepage. One you do so, a cookie is set on your browser so the next time you come back to the site you don’t have to fill in your email again to get access. There have been a number of off-shoots of this strategy. For example, Noah Kagen used a similar strategy to help grow Appsumo’s email list to over 700,000 subscribers in record time by having this simple newsletter call-to-action sitting above the page content… But wait, there’s more to AppSumo’s “improved gateway” email capture strategy. It’s so simple, most people would miss it if they weren’t looking closely… Here it is: Any content page you visit (outside of their Browse page) will show you this header design by default… And you’ll continuously be shown this call-to-action… until you optin. So even if I’m searching for something on Google and I come across a subpage one one of AppSumo’s older offers, I’m going to see this optin header. I like how this is implemented because it’s less “annoying” that the other types of gateway email optins because I can easily bypass it… but at the same time I’ll keep being exposed to it until I sign-up. I guarantee you, this was one big factor in why AppSumo was able to grow their email list so quickly. But I’ll ask Noah just to confirm and update this section later on…
The disadvantages of email marketing surround the rejection/spam rate of the emails by the consumers’ email program, negatively affecting the delivery rate of the emails. This has somewhat been eliminated with the idea of “Opt-in” emailing, where the consumer consents to receiving the emails and therefore eliminates the idea of receiving unsolicitated emails – Ideally maintaining emails that are relevant and appropriate to each individual recipient.
I already mentioned that you should use social media to grow your email list, but you should also use your newsletters as a way to grow your social media profiles as well. The simplest and most effective way is to add the social media buttons in your newsletter so that your subscribers can share the content but also connect with you in the various social networks.
If you like Minecraft, Fortnite is also one of the best building games you can play. In fact, Epic Games’ founder, Tim Sweeney described it as “Minecraft meets Left 4 Dead.” It is every bit as enticing as that sounds. And that is before we get onto this survival building game’s other form as one of the best battle royale games on PC which you can be triumphant in with our Fortnite tips.

This blog provides general information and discussion about email marketing and related subjects. The content provided in this blog ("Content”), should not be construed as and is not intended to constitute financial, legal or tax advice. You should seek the advice of professionals prior to acting upon any information contained in the Content. All Content is provided strictly “as is” and we make no warranty or representation of any kind regarding the Content.
Slidebean lets users create presentations in minutes, taking advantage of dozens of pre-filled presentations templates where you only need to fill in your content. Then, automatic formatting templates are applied to your content, ensuring that your slides look great and that the format is transferred exactly identical on any computer where you open the slides. 
Vectorworks Landmark software offers tools geared toward streamlining landscape-specific design and BIM workflows. Landmark’s intelligent tools, such as plants, hardscapes, terrain models, automated irrigation tools, powerful databases and flexible documentation features, will help you produce 2D drawings and 3D models to easily design, analyze, present and collaborate on projects. Applying geodesign processes in the planning of built and natural environments is simplified with integrated GIS file management. Additionally, high-quality renderings can be created directly inside a Vectorworks design file thanks to default texture and render settings within Vectorworks objects and Renderworks features. Learn more at www.vectorworks.net/landmark.
The huge advantage of email over social media is that prospects and customers are more likely to see an email than social media. Just posting something doesn't mean that everyone you want to see your message will see it. Your post might not even show up in your targets' social media streams. However, an email will sit in the inbox until it's read (or deleted). 

In situations where you can’t find an included tutorial to meet your needs, you can often find instruction from a variety of web resources. Whether you prefer written instructions or want to see each step in a video, you can find free information online to help you move forward with your design. So, before you think completing part of the setup of the site is too difficult, hope into your favorite search engine and see what if the larger community doesn’t have an answer.


However, when it comes to sending your messages, the last thing you want to do is to use your Gmail or Hotmail account.  Instead, sign up for an established email marketing provider like Aweber or MailChimp (which offers free, limited usage plans to small business owners).  Not only do these services offer great features like message templates and account analytics, the arrangements they have with popular email services ensure that your messages are delivered – not hung up in your recipients’ spam folders.
However, as email marketing developed as an effective means of direct communication, in the 1990s, users increasingly began referring to it as "spam", and began blocking out content from emails with filters and blocking programs. In order to effectively communicate a message through email, marketers had to develop a way of pushing content through to the end user, without being cut out by automatic filters and spam removing software.
Publishers can offer advertisers the ability to reach customizable and narrow market segments for targeted advertising. Online advertising may use geo-targeting to display relevant advertisements to the user's geography. Advertisers can customize each individual ad to a particular user based on the user's previous preferences.[27] Advertisers can also track whether a visitor has already seen a particular ad in order to reduce unwanted repetitious exposures and provide adequate time gaps between exposures.[72]

Another way to improve your email delivery rates is to include an unsubscribe option in each of your marketing emails. This would be a link or button at the bottom of the email that allows subscribers to unsubscribe from your list if they no longer want to receive your content. This helps ensure that everyone on your email list is giving their permission to receive marketing emails from you. This also helps you weed out those subscribers that are no longer getting value from your content.


Delivra – Delivra is an email marketing automation platform designed to make sure the right messages get to the right people at the right moment. The service features automation, a drag-and-drop editor, multichannel drip campaigns, custom and responsive email templates, triggered mailings, and analytics. In addition, Delivra integrates with CRM, e-commerce and web analytic programs. delivra.com
The collection of user information by publishers and advertisers has raised consumer concerns about their privacy.[28][60] Sixty percent of Internet users would use Do Not Track technology to block all collection of information if given an opportunity.[92][93] Over half of all Google and Facebook users are concerned about their privacy when using Google and Facebook, according to Gallup.[94]
There are tons of websites and publishers out there that cater to your audience -- and larger portions of it. Guest blogging for these websites helps you expand your contact list to this audience. When creating content as a guest blogger for another website, include a call-to-action, as well as a link in you author byline, for readers to subscribe to your site's blog or email newsletter.
On the hand, if you use something like Wistia you can include a form that appears at a specifically timed moment within your video (in addition to any link annotations). In order to proceed you can require viewers to input their email address (which will go directly into your Mailchimp (or other) account. Plus their analytics tracking is currently superior to what YouTube offers.

Many copywriters have degrees in marketing. It isn’t possible to get a degree in copywriting, but most marketing programs will place a heavy emphasis on it. Some copywriters enter the field after getting degrees in English or Literature. The most important skill will be a sophisticated command of the English language. Copywriters usually maintain portfolios of their work to show to potential employers.


Maropost – Maropost is a provider of on-demand digital marketing solutions. Its platform transforms the complex process behind successful email marketing into a manageable task, enabling users to segment and target prospects, craft content, optimize message delivery, track customer behavior, and create collaborations within a single dashboard. maropost.com
We just started using MailChimp because it seems to be the only one that offers a free account for small or new users. The problem is that there are so many steps for a potential subscriber to go through with both double opt-in and recaptcha, that we are getting at best complaints to worst, plain nasty comments posted on our Facebook page. We don’t know how many would be subscribers we lost because of this.
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