SkimLinks is primarily for established content producers (bloggers) who want to monetize their content. With a powerful WordPress plugin and scripts for just about any website type, setting up SkimLinks is very easy. And because you have access to all offers on their platform after you’re approved, SkimLinks is very well designed for affiliates who don’t want to spend a lot of time fiddling around with settings and other fine-tuning.
Affiliate marketing doesn’t allow you to set your own prices and so you rely solely on commission. Dropshipping, on the other hand, enables you to set the price so that you can make as much profit off of an item as you want. However, it’s quite easy to get this wrong, and if you price your products too high or too low, then you will put people off.
Paid marketing, on the other hand, involves purchasing ads on websites or search engines. If you’ve recently used Google to search for something, you may have noticed the first two or three results are paid for by companies. By paying for ads, you have better control over who gets to see your ads: people who input certain keywords, people who visit specific sites, people who belong to a particular demographic, and so on. Online advertising companies such as Google gives businesses a whole platform to create ad campaigns and monitor their effectiveness.
Mobile devices become an increasingly integral part of our lives, it’s vital that marketers understand how to effectively communicate on this unique and extremely personal channel. Mobile devices are kept in our pockets, sit next to our beds, and are checked constantly throughout the day. This makes marketing on mobile incredibly important but also very nuanced.
This truly intuitive dashboard doesn’t just tell you about open rates, click rates and other basics. GetResponse has created a customizable experience where you decide what you need to see. You can compare the effectiveness of one email against another, watch a map that shows your subscribers receiving and opening your emails in real-time or check for weak points in your autoresponders.
This is the #1 mistake affiliates make with email marketing. While it’s great to have a list to sell to, you don’t want to be selling all the time. Break up the stream of email sales offers with some content. Aim for about an 80/20 split. That would be four straight emails that give great content to your reader and then one email of take, which is the selling part.
StudioPress itself is somewhat of a niche product as it is targeted to existing WordPress users who found setting up and managing a WordPress site too difficult or time-consuming. StudioPress prides itself on being easy to use, but their main claim to fame is that their hosted websites are “faster and more secure” than other WordPress hosting companies as well as using the “Genesis framework” which is supposedly more SEO friendly than other WordPress builds.
In comparison with Dropshipping, affiliate marketing is a lot easier to start and manage. In a dropshipping website, you will have to actively monitor the store and order products through suppliers. All this requires time. But in an affiliate website, you don’t have to actually do any of this because you get a commission by letting people buy through your link. That’s it.
The General Data Protection Regulation (GDPR), which took effect on May 25, 2018, is a set of regulations governing the use of personal data across the EU. This is forcing some affiliates to obtain user data through opt-in consent (updated privacy policies and cookie notices), even if they are not located in the European Union. This new regulation should also remind you to follow FTC guidelines and clearly disclose that you receive affiliate commissions from your recommendations.